Pyropower

“The team showed a great level of engagement that went even beyond what we expected as an organization!”

The Challenge

Pyropower is a Dutch waste-to-energy company implementing circular economy solutions around the world, with expertise in producing biochar from biodegradable materials via pyrolysis. The company designed a zero-emissions heating lamp that runs on biochar. Wanting to test it out in the market, they asked the Tilburg branch to plan a pilot project and identify the most suitable geographical location for roll-out.

The Solutions

The consulting team approached the project by conducting an initial study of the current European market for heating lamps paired with field research and interviews with potential clients to generate qualitative insights and raise customer awareness.

The Impact

Following our recommendations and step-by-step implementation plan, Pyropower could introduce their invention to the targeted segment. Moreover, this reinforced their strategy to invest in circular economy solutions and allowed them to launch a dedicated product line - Coffee Carbon.

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