MicroLab

The Challenge

MicroLab is a non-profit association that since 2003 has supported through training and mentoring activities those who want to embark on an entrepreneurial journey, those who already have a business but find themselves in difficulty or those who are confronted for the first time with the labour market and with personal budget management. In summary, it promotes social inclusion through business mentoring and training to support self-entrepreneurship, job orientation and financial education. Their needs were: • 10K fundraising for the "Women To Be Free" project, an initiative for sponsoring 5 work grants for women victims of violence • Drafting of the 2021 Social Report

The Solutions

• Qualitative and quantitative analysis of the industry (identification of trends, opportunities and KPI). • Creation of a Python BOT to identify micro-influencers for possible collaborations

The Impact

• 10k fundraising goal achieved • 2021 Social Report drafting with SROI index data

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